Create the public brief
Explain the outcome, reward, eligibility and expected time without exposing confidential campaign details.
✦ Small online tasks, completed by real people
Post one digital task. Get the proof back.
Ask people to make a TikTok reaction to your song, film a UGC clip, test your app, visit your website and give honest feedback, or complete a quick online check. You set the reward and number of spots.
From a simple brief to completed online tasks
Post exactly what a person should do online, how many people you need and what they must submit as proof.
Fund the full campaign
One campaign payment allocates the worker rewards across every available spot.
Review structured proof
Approve valid results, open a reasoned dispute, or let untouched proof complete after 48 hours.
What businesses can post
Small digital jobs with a clear finish line. Every example below can be completed online and checked from the submitted proof.
TikTok and song reactions
Ask creators to react to a track, trailer or campaign idea on camera and return the clip or published link you requested.
UGC videos
Commission short demonstrations, stories from genuine users, unboxings or scripted creator clips with clear usage rights.
App testing
Give workers one signup, onboarding or purchase flow to test on their own device, with a screen recording and written notes.
Website feedback
Send real people through a landing page or checkout and ask where the message, form or next step becomes unclear.
Honest reviews
Pay for a genuine experience and honest feedback—never a required star rating, fake purchase or undisclosed endorsement.
Quick online checks
Collect answers, comparisons or screenshots from the countries, languages and audience profiles that matter to your campaign.
What decides the rate
Price tracks how narrow the eligible pool is, not how difficult the task is. Every filter you add makes the work worth more and the pool smaller, which is a real trade rather than a free improvement.
Start with the outcome
Describe what you need to be true afterwards, not the steps. Briefs written as instructions get compliance; briefs written as outcomes get judgment.
Add only the filters you need
Country, city, language, device, operating system, sector. Each one narrows the pool. A filter you do not genuinely need is money spent on scarcity you will not use.
Set the proof before you post
Decide what evidence counts while you are writing the brief. Deciding afterwards is how disputes start, and it is unfair in a way that costs you the pool.
Fund the whole campaign
One payment allocates the reward across every spot. Workers can see the money is committed, which is why unfamiliar briefs still get taken.
What you get back
Not impressions or reach. A defined number of completions with the evidence attached and retrievable.
Evidence, not assertions
Every submission carries the artifact the brief asked for — the recording, the photograph, the file, the structured response — held privately and checkable later.
A predictable count
Reserved capacity means the number of spots you funded is the number of people working, not a race where the surplus is wasted.
A decision clock that runs without you
Review runs 48 hours. One correction request is permitted. Unreviewed work approves automatically, so a busy week on your side does not strand somebody who delivered.
An audit trail
Who did what, when, against which brief version, with what evidence. Available afterwards rather than reconstructed.
What we will not run
This costs us real revenue and it is the reason the evidence means anything. A platform that will certify a deception is not running verification.
No fake reviews or ratings
Including the buy-and-refund variety. Reviews have to come from people who genuinely used the thing.
No undisclosed endorsement
Paid content is disclosed. Not encouraged — required, because the disclosure obligation is yours as much as the creator’s.
No artificial engagement
No manufactured plays, follows, votes or installs. Anything whose purpose is to look organic while being paid for is refused on what it is.
No bulk account creation
Nor anything requiring a person to misrepresent who they are or why they are saying something.
Running a first campaign
A pilot that tells you something useful is small, narrow and measured against a question you wrote down beforehand.
Pick one question
Not “how does this work”. Something like “does the checkout flow confuse first-time users in Germany”. A pilot answering one question beats one producing a general impression.
Keep the pool narrow
Twenty people who match the profile tells you more than two hundred who broadly do not. Narrow costs more per person and far less in total.
Write the proof requirement first
If you cannot describe what a good submission looks like, the brief is not finished. This is the single most common reason a pilot disappoints.
Read the rejections
The submissions you reject and why are the most informative output of a first campaign. They tell you where the brief was ambiguous rather than where the people were wrong.
How this compares
Three different shapes solve three different problems, and using the wrong one is expensive in a way that is easy to miss.
Against a freelance platform
Those select one person for a contract. Right when you need sustained context from an individual; wrong when you need thirty people and there is nothing to interview.
Against an agency or panel
Managed, slower, and priced accordingly. Right when the process needs designing and running for you; heavy when the task is small and well defined.
Against building it internally
Nothing distributes worse than work needing deep knowledge of your business. Keep that in-house; distribute the work where the qualification is a language, a location or a device.
Have a campaign that needs real people?
Tell us the result, target countries, number of spots and proof you need.
Discuss a pilot